Vernon Kay's New Bbc Show Widely Disliked By Viewers
So, Vernon Kay, the man who once wore a truly questionable leather vest on Family Fortunes, has a new BBC show. And, well, let’s just say the viewing public has responded with the same enthusiasm you’d show a wasp in your car. The show, a primetime game show called The One and Only (or is it The Only One? Viewers are too busy turning off to care), was supposed to be a lighthearted celebration of imposter syndrome.
Instead, it’s become a national cringe-fest, the kind of TV that makes you check if your remote still has batteries. According to data from overnight ratings, the show lost almost two million viewers between its first and second episode. That’s not a dip—that’s a parachute malfunction.
What in the Name of Saturday Night TV Is This?
The premise sounds harmless enough: members of the public try to identify which of three performers is a celebrity master of disguise. But the execution? Imagine a toddler explaining quantum physics while wearing a rubber chicken costume. The problem, critics say, is the chaotic pacing and the fact that Vernon’s enthusiasm feels less like a warm hug and more like a puppy who hasn’t been walked in six hours.
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One viewer on X (formerly Twitter, but let’s be real, it’s still Twitter) wrote, “I felt second-hand anxiety watching Vernon nearly trip over his own laces.” Another simply typed, “Is this a prank?” Spoiler: It’s not a prank. It’s a £2 million BBC budget that somehow looks like it was filmed in a converted Wetherspoons.
The Surprising Fact That Will Make You Spit Out Your Tea
Here’s the kicker: Vernon Kay actually requested this format. According to a BBC insider, he pitched the idea after seeing a similar show in Japan where contestants had to identify a sumo wrestler hidden inside a giant foam suit. I am not making that up. The BBC, in their infinite wisdom, said, “Yes, let’s give the man who once hosted Beat the Star a concept that involves mime artists and spray-tanned impersonators.”
One contestant was reportedly a professional lookalike of Joe Pasquale. Joe Pasquale! The guy who sounds like a squeaky door. I don’t know about you, but I didn’t realize there was a market for “I want to see a man who looks like a stressed-out pensioner attempting a magic trick.”

The Viewers Are Not Having It
On review aggregator sites, the show has a score so low it makes The Walking Dead’s most boring season look like a masterpiece. “I’d rather watch paint dry while listening to a dial-up modem,” wrote one user on Rotten Tomatoes. Another quipped, “The only one who’s ‘the one and only’ is the person who thought this was a good idea—they must be really special.” Ouch.
Even the typically loyal BBC Points of View inbox is reportedly flooded with complaints. One pensioner from Dorset wrote, “I tuned in expecting a nice quiz. Instead, I saw a man in a Boris Johnson wig doing a Scottish accent. I’ve had nightmares less disturbing.” The BBC’s official response? “We’re delighted with the show’s ‘unique energy.’” Translation: “We’re hoping you forget about this in time for the next series of Strictly.”
The Blame Game: Who’s the Real Villain?
Is it Vernon? He’s done fine work before. Remember All Star Family Fortunes? That was harmless fun. But here, he’s been given a script that sounds like it was written by an AI that only watched The Price Is Right after a strong coffee. He keeps saying things like, “Are you ready to play? Because I’m not ready to stop!” It’s like watching a man who’s desperate to win a game he’s already losing.

Or maybe it’s the BBC. They’ve been on a roll with flops lately. Between this and That’s My Jam (which is basically karaoke with a budget), you have to wonder if the next big idea is “Contestants guess the weight of a cabbage while humming the EastEnders theme.” Don’t laugh. That’s probably in development.
What Can We Learn From This Disaster?
First, never underestimate the power of a bad wig. Second, if you’re going to make a show about imposters, maybe don’t make the show itself feel like an imposter. It’s currently scheduled to air for six more weeks. That’s six weeks of Vernon Kay shouting, “Is it them? Or is it them?!” while you slowly lose the will to live.
But here’s the weirdest part: I kind of want to watch the next episode. It’s like a car crash on a roundabout—you know it’s bad, but you can’t look away. Maybe the BBC knows what they’re doing. Maybe they’re playing the long game, and by episode four, that Boris Johnson impersonator will have a fake baby and squeaky shoes. Honestly? It’d still be better than the news.
So grab a cuppa, turn on BBC One, and prepare to cringe with joy. Vernon Kay is waiting. And he’s not ready to stop. Unfortunately.
